All posts by Daniel Fishel


Ride A Wave of Positivity

It seems like everyone is in different steps in their creative practice. Some people are taking a victory lap sharing their new series of images that just published. Some people are passive aggressively mumbling that the sky is falling and…


Promoting North of the Border Post CASL

On Canada Day, July 1st, a new law went into effect that is making it more difficult for freelancers to promote to potential Canadian clients. The new law is called Canadian Anti Spam Legislation or CASL for short. The intent…


The Wonderful World of Zines

For the last couples of years, using zines as alternative forms of promotion has been a hot topic of discussion by professionals and professors in art schools.. Should artists commit a certain number of hours outside of paid work to…


Keeping Your Resolutions

The year is flying by so quickly, but we can still see January 1st in the rearview mirror. It’s that time of the year where people begin to lose sight of their goals and resolutions that they set for themselves…

Illustration by Daniel Fishel

Get Connected, Stay In Touch

An email comes into your inbox and it’s a magazine or book publisher (or any number of places that wants to ask for your availability). How you reply, move forward with the job, and follow up afterwards could make the…


Leveraging Social Media For Your Business

Before the dawn of the internet and social media, creatives had to spend thousands of dollars getting their work printed in huge catalogs the size of miniature phone books that potential hiring art directors and art buyers would look at….

Going Postal

Going postal

Q: What should I consider when designing a postcard promo? On top of the usual interoffice related emails they receive, an art director can get an average of three to twenty unsolicited emails a day from various creative people. I…

Graduate student

Dive in head first

As a recent college graduate, it’s difficult to get a jumpstart on an arts career. How can I put my degree to use, while still paying the bills? Spring is a romantic time of year. It’s also one of the…

© Yuna Lee

The Society of Illustrators highlights freelancers fresh out of art school

Q: Can you share some highlights from the “The First Four Years,” a recent Society of Illustrators panel discussion on life after art school? A few weeks ago, I moderated an informal discussion for the Society of Illustrators featuring Kali…

© Daniel Fishel

3 strategies to follow-up your email promo

Q: What do I do with my email statistics now that I’ve got them? Email marketing is one of the quickest ways to put your work in front of a potential client. And using self-serve email marketing tools, you can…