Back in the day, the thought of a small business growing beyond its immediate locality was almost silly. If you worked in Topeka, your customers were in Topeka. Today, a good product and the right online marketing can help almost any small business, including freelance artists, expand to new geographic markets – but knowing when, how and where to expand is a real challenge.
In this informative Dialogues Podcast, longtime industry consultants discuss the essentials of landing clients outside your geographic base. Expanding to the next town, the other coast or a distant country is an exciting prospect filled with risk and reward, and one thing is certain: The first step is always determining whether you’re really ready for the big move.
Listen and learn:
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About the Dialogues Podcast series
Dialogues Podcast series is presented by a panel of experts, addressing questions asked by photographers, illustrators and artists in the industry. Dialogues Podcast
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