You have probably heard all the hub-bub about social media and why as a creative business owner, it is important to be on Twitter, Facebook, or LinkedIn. However, you may be asking yourself, “Where do I start?” Social networking can be intimidating to almost everyone in the beginning. The decisions of what social network to belong to and what to post or tweet once you have an account can be daunting. My advice to those who may be afraid of this ocean we call social media is to take baby steps getting into the water.
If that killer idea for a post or tweet hasn’t hit you yet, don’t worry, it will, just give it time. In the meantime, put your toe in the water by “re-tweeting” on Twitter or by “liking” a post on Facebook. Once you participate, you will start to see your network grow, and old friends and colleagues will want to connect with you.
Don’t be afraid to join the conversation and reply to those interesting items with your own thoughts on a given subject. You’ll be surprised how quickly you will get adjusted to the water. If, after a week or two, you are still confused with how to use the social networking site. Ask someone who is more experienced to take five minutes and show you the basics. If you have no one to ask, there are plenty of resources on the web.
Take baby steps to get started, lurk around for a while, and then start participating in small ways. After a few weeks, you’ll be calling yourself a social media guru, and you’ll be swimming with the sharks and wading through all your killer ideas for tweets and posts.
So come on in, the water is fine; it is time to enjoy the ocean of social media! Why not start by leaving a comment below?!
Jim has been working in the technology field since he graduated with a Bachelors Degree from Siena College in 1997. He started his IT career as a computer operator before being swiftly transitioned into a number of managerial roles. Jim joined Agency Access in 2003 and currently oversees the entire IT function within Agency Access, ensuring that the necessary software applications and hardware is constantly performing to its peak efficiencies. Jim is also heavily involved in the development of new IT based services as well as heading the project management for Agency Access's website development. Jim continues his thirst for knowledge and desire to add to his already impressive IT resume by currently undertaking graduate work in Computer Security and Internet Crime at Long Island University.
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