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All posts tagged Self Promotion

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What To Include In Your Portfolio

Your photography portfolio is one of the best tools that you have at your disposal to market yourself as a photographer. In an instant, it shows your prospective clients how skilled you are at shooting, how creative you are, and…

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Promoting North of the Border Post CASL

On Canada Day, July 1st, a new law went into effect that is making it more difficult for freelancers to promote to potential Canadian clients. The new law is called Canadian Anti Spam Legislation or CASL for short. The intent…

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King of the CASL

New legislation enacted by the Canadian government this year has been causing a shakeup in the freelance artist community. The Canadian Anti Spam Legislation (dubbed “CASL”) takes effect July 1st of this year. Among other provisions, the new law now…

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The Wonderful World of Zines

For the last couples of years, using zines as alternative forms of promotion has been a hot topic of discussion by professionals and professors in art schools.. Should artists commit a certain number of hours outside of paid work to…

AXS Hangouts: The New Selling Paradigm

Learn how to build the vision based portfolio that buyers are now looking for from artists.

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If I Were You and I Wanted To Meet Me

5 pretty darn good suggestions to get your face in front of a Creative Director…

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Own Your Past, Live in the Present, Plan For the Future

Q: As freelancers, the product we pitch doesn’t exist yet, but is based on work that was previously created. How do we sell based on the past?

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Tell Me A Story

Most photographers understand the need to be able to tell stories through their images. This article is about telling stories with words to make a sales point.

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6 Unspoken Rules of Successful Blogging

I’ve been an avid blogger since the very young age of just 13. I’ve used all the sites – LiveJournal, Xanga, Blogger, WordPress, and, of course, Tumblr. As a journalism major at Hofstra University, I had to learn all aspects…

AXS Hangouts: Define Your Market. Build Your List

A fantastic primer on how to begin marketing your work as a freelance artist.